Responsive Web UIUX Design, Development & Maintenance
Brandbook, a renowned web design and development company, collaborated with Dharma Endeavors and the Karnataka Govt to create a website that connects users to the heart of India. The platform focuses on empowering rural families and vulnerable communities engaged in handicrafts, community tourism, and agriculture. Our website design and development expertise enabled us to craft a user-friendly interface that <>encourages users to buy directly from rural entrepreneurs whenever possible. We believe in the power of your purchasing decisions to make a real impact on lives. When you support these entrepreneurs by buying directly from them, you provide them with much-needed extra income, contributing to their growth and prosperity. With our responsive web design approach, we ensure an immersive and seamless user experience, making the connection between you and rural communities even more meaningful.
Nearly 70% of the country’s population is rural, with agriculture and its allied activities being the main source of income, contributing to around 20% of the country’s GDP. The face of poverty in the country is largely a rural one. Yet there is untapped billions in the handicrafts, community tourism and value-added food sectors. The handicrafts sector alone is USD 150 billion market, providing employment to more than 200 million people in the country.
They need direct to consumer market linkages to increase their annual incomes.
Alongside this rural reality is the urban one. There, lie billions of India's up and coming newly-rich, making up a large chunk of the 80% of its GDP. They remember the flea markets and bazaars of old with nostalgia. Around 60% of Indians are willing to pay more for 'Made in India' products.
They need customer support, quality assurance and an immersive experience that allows them to have more sustainable consumption.
Our website design expertise allowed us to map out essential user features for the 1st version, with a focus on responsive UI design using Figma, graphics design, and user flows. As we gradually added features, the project timeframe extended, but our dedicated team managed to deliver the complete project within a reasonable timeline.
Our responsibilities included website front-end and back-end development, along with comprehensive testing, gathering user feedback, and continuously improving the website. Implementing the site on a live server and tracking user behavior through analytics were crucial steps in the process. We, as a graphics design company also, we ensured visually captivating elements with our creative designers proficient in vector illustration, Photoshop, and other graphic design services.
Throughout the development process, we addressed real-time bugs and issues promptly through customer communication via emails and phones. Our focus on web development and user experience optimization allowed us to create a successful platform where users can buy directly from rural entrepreneurs, empowering them with much-needed extra income.
Our Other works
It doesn't represent the journey that has been travelled but certainly shows a few close to our heart.
Brandbook Studio presents the Groceries Ecommerce App UI, a masterpiece that transforms mundane grocery shopping into an exciting and convenient exper...
Brandbook Studio has crafted a cutting-edge Admin Panel Infographic Dashboard UI that redefines data visualization and management. Our design seamless...
Our team has crafted a sleek and user-friendly calendar app UI design that combines both aesthetics and functionality seamlessly. With a clean and int...